ANNA MULOCK HOUWER

EMBARK ON GROWTH

I partner with senior leaders to elevate board performance, accelerate strategic decisions, and align leadership to achieve impact, growth, and business results.

MEET ANNA MULOCK HOUWER

I’m a Cascais-based board advisor and mentor with deep expertise in commercial strategy, corporate dynamics, and business growth.

Ex-PepsiCo and Novartis, and as the founder of two boutique consultancies I’ve built an international consulting career helping corporates and private equity portfolio companies in Life Sciences, Medtech, Consumer Healthcare and Food, launch, scale, and accelerate products and businesses.

I have counted some of the top players in health and CPG among my clients including AstraZeneca, Alcon, Biogen, B Braun, Chiesi, Danone, Fresenius, Gedeon Richter, Merck, Medtronic, Novartis, Takeda, Teva and others.

Partnering with senior leaders at these companies, I’ve developed strategic and operating plans, shaped channel and category strategies, launched products and brands, deployed commercial initiatives, built organizational capabilities, and facilitated the transformation of teams into high-performing powerhouses.

Known to senior leaders as the ‘Rocket Booster,’ I bring not only sharp strategic insights but also the focused energy needed to drive actions and deliver tangible results.

Right now, I’m based in Portugal and work globally to enhance the impact and effectiveness of board teams as they navigate significant milestones, tackle challenges and drive growth.

Beyond work I am a proud mom of two boys, an avid skier, and a devoted Portugal enthusiast (instagram @bruxellesblonde). I am also a columnist, and a poet (loveandlisbon).

HIGH IMPACT WORKSHOPS

Acclaimed strategic offsites designed to tackle team and business challenges through a proven, highly interactive, results-driven approach.

Senior teams benefit from regular, structured ‘strategic containers’ – dedicated, distraction-free time to think, plan, and align as a team:

  • Elevate board and management team performance
  • Facilitate high-impact strategic thinking and decision-making as a unified team.
  • Strengthen board dynamics, cohesion, ownership, and alignment ahead of critical milestones.

 

Together, we accelerate thinking, actions, solutions, and results – all in one power-packed session.

BOARD INTERVENTIONS

Specialized services to address pivotal moments and challenges within board operations.

Through one-on-one mentoring and targeted problem-solving, this service ensures boards can effectively navigate crises, resolve conflicts, and enhance both individual and collective performance:

  • Address sensitive issues, underperformance, or gaps in individual contribution.
  • Deliver immediate support in managing crises, conflicts, or challenges impacting board functionality.
  • Provide personalized coaching for individuals to step up, navigate transitions, or adapt to evolving board needs.

 

This service equips boards to maintain resilience and drive effectiveness during critical moments.

ADVISORY SERVICES

Hands-on board support and business generation tailored to your organization's needs.

  • Business Development: Expand your market footprint and unlock new sales opportunities in Life Sciences, Consumer Healthcare, and Food sectors.
  • Startups and Scaleups: Leverage Anna’s trusted, high-level network across Europe and the US to access investors, strategic partners, and key stakeholders for business development, clinical trials, distribution agreements, strategic partnerships, and successful exits.
  • Advisory Board Appointments: Invite Anna to join your company as an advisor or non-executive director to gain regular strategic growth insights and hands-on support for driving revenue generation.

 

This service empowers organizations to achieve growth, build connections, and unlock new opportunities for success.

Let's Team Up

To fuel growth and innovation in health

Results Maximizer

I am known for strategic acumen and clear thinking as well as the ability to translate strategy into brutally practical execution that delivers performance and business results.

Revenue Generator

I support companies in delivering sales because sales results open doors to elevation and expansion of people and companies in addition to being a cure to many (most?) problems.

High energy Leader

I am naturally high energy, present, focused and driven. My clients call me a 'rocket booster' referring to the energy, stamina and acceleration I bring to projects and interactions.

Excellent Networker

I enjoy privileged relationships with c-suite and boardroom leaders in global life science and CPG companies. This remarkable, high value, global network is a product of decades of service and trust.

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